A membership gives customers a reason to belong, not just to buy. Choose a free membership anyone can join, or a paid one with richer benefits. Try building one below.
Choose free or paid, pick benefits and who qualifies. The card shows the structure you have designed.
A structure a shop could design.
The two common shapes of membership.
Customers become members at no cost, for example by sharing a phone number. It builds your customer list and gives people a reason to come back.
Customers pay a fee, for example once a year, and receive stronger benefits in return. It suits shops with frequent, higher-value customers.
Examples of what a shop could offer members. Choose what your margins can support.
A small reward in the customer's birthday month.
Offers that only members see or can use.
First look at new arrivals or limited stock.
A higher cashback percentage for members.
A free cleaning, trim or add-on at set intervals.
Faster booking or a shorter wait for members.
These are the decisions a membership needs.
Anyone who shares a phone number, or only customers above a spend level.
Free, or a fee for a period such as 12 months.
Whether membership renews on its own or the customer chooses to renew.
For example, one free service a quarter, or a cap on extra cashback per bill.
Which rewards, offers and messages are only for members.
How members compare with other customers on visits and spend.
A simple way to structure the benefits.
For example: members get a reward every quarter and early access. One idea is easier to explain at the counter.
For a paid membership, the benefits should be worth more than the fee within the first few months.
Set limits per bill and per period so benefits stay within budget.
Compare members with other customers on visits and spend, then adjust.
Tell us what you would offer members and we will tell you what is possible.