Promotional campaigns
Announce an offer to a wide audience.
ExploreCampaigns that bring the right customers back
A loyalty program gives customers a reason to return. Campaigns tell them about it at the right moment, in the right way, to the right person.
A campaign calendarJourney
- Week 1Welcome offer to new customers
- Week 2Reminder to regulars with a balance
- Week 3Festival offer for everyone
- Week 4Win-back message to lapsed customers
See every campaign on every channel
Choose a campaign type, then compare it on WhatsApp, Email, SMS and Digital Ads.
Promotional campaigns
Announce an offer, a festival deal or a limited-time promotion to everyone, or to a chosen group.
Example businessFydo Jewels, HyderabadSent toEveryone, or a group you choose
WhatsApp
Fydo JewelsBusiness account
Akshaya Tritiya is here! Enjoy flat 10% off on making charges. Three days only.Flat 10% offon making chargesView collection
Email
Fydo Jewelsoffers@fydojewels.in
Akshaya Tritiya offer: 10% off making chargesThree days only at Fydo Jewels
Fydo JewelsCelebrate Akshaya Tritiya
Visit us for three days and enjoy flat 10% off on making charges across our festive collection.
You are receiving this because you shop with us. UnsubscribeSMS
FYDOJWLText message
Today 10:42 am
Fydo Jewels: Akshaya Tritiya offer! Flat 10% off making charges for 3 days. See offers: fydojewels.in/offer T&C apply
Digital Ads
fydojewelsSponsored
Akshaya Tritiya offerFlat 10% offon making charges
Learn more
fydojewels Make it a golden day. Three days only.
Personalised campaigns
Do not give the same offer to everyone. Tailor the message to what each customer likes, buys or celebrates.
Example businessFydo Café, BengaluruSent toPriya: ordered cold brew 3 times this month
WhatsApp
Fydo CaféBusiness account
Hi Priya, you love our cold brew! Try the new Hazelnut Cold Brew this week with ₹50 off, just for you.₹50 offHazelnut Cold Brew, just for youClaim my offer
Email
Fydo Caféoffers@fydocafe.in
Priya, your cold brew has a new friend₹50 off, picked for you
Fydo CaféMade for cold brew lovers
You have ordered cold brew 3 times this month. Try our new Hazelnut Cold Brew with ₹50 off, just for you.
You are receiving this because you shop with us. UnsubscribeSMS
FYDOCAFEText message
Today 10:42 am
Hi Priya! New Hazelnut Cold Brew at Fydo Café. ₹50 off for you this week. Show this SMS at the counter. fydocafe.in/p
Digital Ads
fydocafeSponsored
New: Hazelnut Cold Brew₹50 offHazelnut Cold Brew, just for you
Learn more
fydocafe For people who love cold brew. This week only.
Engagement campaigns
Invite customers to visit, take part and come back, with something fun to do.
Example businessFydo Salon, PuneSent toCustomers who visit this week
WhatsApp
Fydo SalonBusiness account
Hi Ananya! Visit Fydo Salon this week and spin the wheel to win a free add-on, a discount or cashback.Spin & WinFree add-ons, discounts and cashbackSee how it works
Email
Fydo Salonoffers@fydosalon.in
Spin the wheel at Fydo Salon this weekEvery visit gets a spin
Fydo SalonSpin & Win is here
Visit us this week and spin the wheel. You could win a free hair spa add-on, a discount or cashback.
You are receiving this because you shop with us. UnsubscribeSMS
FYDOSLNText message
Today 10:42 am
Fydo Salon: visit this week and spin the wheel to win a free add-on, discount or cashback! Show this SMS at the salon. fydosalon.in/spin
Digital Ads
fydosalonSponsored
Visit this week, spin & winSpin & WinFree add-ons, discounts and cashback
Book now
fydosalon Every visit this week gets a spin.
Win-back campaigns
Re-engage customers who have gone quiet with a warm message and a reason to return.
Example businessFydo Basket, ChennaiSent toCustomers who have not visited in 30+ days
WhatsApp
Fydo BasketBusiness account
Hi Rohan, we miss you at Fydo Basket! Enjoy ₹150 off your next basket of ₹1,500 or more. Valid for 7 days.₹150 offon your next basket of ₹1,500+Use my offer
Email
Fydo Basketoffers@fydobasket.in
Rohan, we saved ₹150 for youValid for 7 days
Fydo BasketWe have missed you
It has been a while! Come back this week and enjoy ₹150 off on your next basket of ₹1,500 or more.
You are receiving this because you shop with us. UnsubscribeSMS
FRESHBASText message
Today 10:42 am
Fydo Basket: Hi Rohan, we miss you! ₹150 off on baskets of ₹1,500+ for 7 days. Show this SMS at billing. fydobasket.in/b
Digital Ads
fydobasketSponsored
We miss you₹150 offon your next basket of ₹1,500+
Shop now
fydobasket Welcome back offer, 7 days only.
Trigger-based campaigns
Set it once. A customer action or event, like a birthday, sends the right message automatically.
Example businessFydo Salon, PuneSent toCustomers with a birthday this month
TriggerAnanya's birthday is in 3 days. Message sent automatically.
WhatsApp
Fydo SalonBusiness account
Happy birthday, Ananya! Enjoy a free hair spa at Fydo Salon this month, our gift to you.Free hair spayour birthday giftBook now
Email
Fydo Salonoffers@fydosalon.in
Happy birthday, Ananya! A gift is waitingA free hair spa, on us
Fydo SalonHappy birthday!
To celebrate your day, enjoy a free hair spa at Fydo Salon any time this month.
You are receiving this because you shop with us. UnsubscribeSMS
FYDOSLNText message
Today 10:42 am
Happy birthday Ananya! Enjoy a FREE hair spa at Fydo Salon this month. Show this SMS at the salon. fydosalon.in/bday
Digital Ads
fydosalonSponsored
Happy birthday, AnanyaFree hair spayour birthday gift
Book now
fydosalon Birthday month special.
Explore campaigns
Choose a campaign type to jump to its details, or open the win-back page.
Personalised campaigns
Speak to a customer about what is relevant to them.
ExploreEngagement campaigns
Invite customers to visit, take part and come back.
ExploreWin-back campaigns
Reach customers who have gone quiet. Has its own page.
Open pageTriggered and automated
Messages that send when a condition is met.
ExploreDon't give the same offer to everyone
Choose a customer group and the message that suits it. Fydo builds the groups automatically.
Create a campaign for anything
Pick who, what and when: slow hours, festivals, birthdays and anniversaries, or win-back.
Fydo Partner appCreate campaign
TargetVIP customers
Offer20% OFF
ChannelWhatsApp
SendNow, or plan a day and time
Send campaignSlow-hour offer
12 PM2 PM4 PM6 PM8 PM
20% OFF · weekday specialFestival offer
9101112131415
Festival reward activeBirthday and anniversary
Happy birthday! Here's a special reward for you. 🎂
Sent automaticallyWin-back
We've missed you! Come back and enjoy ₹100 OFF.
For customers who have gone quietFrom rewards to relationships
Rewards sit quietly until customers know about them. Campaigns do the telling: a welcome, a reminder, a festival offer, a message to someone who has gone quiet.
Fydo says shops can create offers for new, repeat and inactive customers and run festival and time-based campaigns. The sections below describe the main kinds of campaign and where each fits.
Confirmed about Fydo today
- Offers can be created for new, repeat and inactive customers, including festival and time-based campaigns.
- WhatsApp messages and campaigns are built into the platform, and you can import your existing customer list.
- Reports cover new and repeat customers, rewards used and daily collection.
- Customer records, rewards, WhatsApp campaigns and reporting sit in one dashboard.
Pair campaigns with
WhatsApp MarketingCampaigns, offers and notifications on WhatsApp.Customer IntelligenceA customer intelligence platform for shops: build customer profiles, group customers, see behaviour and value, and spot who is slipping away.Loyalty ProgramsLoyalty program software for shops: choose cashback, points, rewards, QR loyalty and referral.Win-back campaignsBring lapsed customers back with the right message and offer.Restaurants and cafésBring diners back between occasions.Salons and beautyKeep clients on a steady rebooking rhythm.GuidesPractical guides to planning a loyalty program.