Grocery Shops
Encourage daily repeat purchases
Cashback and Rewards
Reward Customers With Cashback Instead of Flat Discounts
Customers buy once but don’t come back?
Fydo lets shop owners set cashback rules based on visit count or spend amount, so customers earn wallet balance on every purchase instead of a one-time discount. Customers return to redeem their cashback, and you track exactly how much you've given out and how much came back in sales.
Simple app. No complicated setup - works with your existing POS system or even if you don’t use one.
Cashback and Rewards
What Is a Cashback and Rewards System?
A cashback and rewards system gives customers back a percentage of what they spend as redeemable wallet balance, instead of reducing the price at the time of sale like a flat discount does. Because the reward is only usable on a future visit, cashback creates a reason for the customer to come back, while a discount is used up and forgotten the moment the sale is over.
Fydo lets you set cashback rules by visit count or spend amount, credit it automatically at checkout, and let customers redeem it on their next purchase - so every reward you give is tied to a repeat visit, not a one-time markdown.
Why It Matters
Why Does Your Shop Need a Cashback and Rewards System?
Many shops rely only on flat discounts to bring customers in, but discounts don't build a reason to return. Without a structured cashback system:
Flat discounts cut into margins on every single sale
Customers use the discount once and don't come back
No wallet balance sitting with the customer to pull them back in
No way to reward frequent customers differently from one-time buyers
Cashback given out isn't tracked against redemptions
No urgency for customers to return and redeem what they've earned
Rewards can't be combined with other offers or occasions
No visibility into whether the rewards program is actually profitable
Without a proper cashback and rewards system, every rupee you discount is spent once - it doesn't buy you a second visit.
Built for Every Business - Trusted by the Best
Features Built for Cashback and Rewards Programs
Rule-Based Cashback Tiers
Set cashback percentages by spend amount or visit count, so bigger purchases and repeat customers earn more.
Instant vs. Delayed Cashback
Credit cashback immediately at checkout, or delay it to encourage a return visit within a set window.
Simple Redemption Flow
Customers redeem their cashback wallet balance at checkout in a few taps - no coupon codes or manual calculations.
Combine Cashback With Other Offers
Stack cashback with festival offers or loyalty rewards without breaking your margin calculations.
Expiry and Urgency Mechanics
Set expiry windows on cashback balances so customers have a reason to return sooner rather than sit on unused rewards.
Track Cashback ROI
See how much cashback you've issued, how much has been redeemed, and how much repeat sales it generated.
Use Case Section
Perfect for All Types of Shops
Fydo helps different types of shops run effective cashback and rewards programs.
No matter your business type, rewards drive customer retention.
Benefits
Benefits of a Cashback and Rewards System Over Flat Discounts
Cashback ties every rupee you give back to a future visit, instead of giving it away with nothing in return.
Built-In Reason to Return: Cashback sits in the customer's wallet until they come back to redeem it, unlike a discount that's used and forgotten.
Lower Effective Cost Than Discounts: You only pay out cashback that actually gets redeemed, not every rupee promised upfront.
Rewards Scale With Loyalty: Give bigger cashback percentages to frequent customers instead of the same flat rate for everyone.
Redemption Drives a Second Sale: Every redemption happens alongside a new purchase, not as a standalone giveaway.
Expiry Creates Urgency: Time-bound cashback balances push customers to return sooner instead of sitting on unused rewards.
Full Visibility Into ROI: Track exactly how much cashback you've issued against how much repeat revenue it generated.
Testimonials
Shop Owners Are Growing with Cashback and Rewards by Fydo
Retail businesses use Fydo to reward customers and increase repeat visits.
1L+ users
4.8 rating on Play Store
Trusted by 10000+ retail businesses
Our repeat customers increased after we started offering cashback through Fydo. It really works.
We replaced basic discounts with a structured cashback program using Fydo. Now, our customers actively return to redeem their rewards, significantly boosting our sales.
Retail Shop Owner
Fydo Partner Shop
Frequently Asked Questions
What is a cashback and rewards system for shops?
A cashback and rewards system credits customers a percentage of their purchase as redeemable wallet balance, which they can use on a future visit, instead of reducing the price at the time of sale.